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Smoke, Salt & Sound Festival at North Beach Social & The Bay April 3-5

April 4, 2026 by SoWal Staff

Get ready to kick off your shoes and dive into a weekend of bay-front rhythms and savory coastal flavors in SoWal's North Beach at the foot of the 331 bridge in Santa Rosa Beach.

The first-ever Smoke, Salt & Sound Festival is officially hitting the shores of South Walton this April 3–5, bringing a sunny, sandy three-day celebration to North Beach Social and The Bay. Whether you’re coming for the music, the food, or a little Easter magic, this free community event is shaping up to be a standout weekend in South Walton.

Coming APRIL 3–5 to North Beach Social & The Bay.

Taking place over three days at two stellar bay-front locations on Hwy. 331, this FREE music, food, and Easter celebration is going to rock! VIP Tickets will be available soon for upgraded seating and more, so stay tuned.

SMOKE, SALT & SOUND FEST 2026 LINEUP 

FRIDAY, 4/3

6–9 PM: Kickoff with 12Eleven at North Beach Social

SATURDAY, 4/4

11 AM–1 PM: Tito's Brunch with live music by Ike Bartley at The Bay

Saturday Live Music at North Beach Social:

1:15–2 PM: Kimberly Burke

2:15–3:30 PM: JD Westmoreland & Gia Welch

4–5:15 PM: Funky Lampshades

5:45–7:15 PM: Boukou Groove

7:45–9 PM: Jordan Chase Band

SUNDAY, 4/5

Sunday Live Music at North Beach Social:

12–1:30 PM: Jeff Silvey

2:30–3:30 PM: The Wildlife Specials

4–6 PM: MECO

Easter Activities at North Beach Social:

1:30–2:30 PM: Easter Egg Hunts

1–4 PM: Easter Bunny Photo Booth

4–8 PM: Sand Ole Opry with Mike Whitty & Friends at The Bay

The festival takes place at two locals' favorite spots on the Choctawhatchee Bay. At The Bay, guests can enjoy Chef Jim Shirley's "modern southern" cuisine, ranging from fresh sushi to his famous Faux Ya Ya (shrimp and grits), all while sitting with their toes in the sand. Just across the way, North Beach Social offers a massive white sand beach, a casual counter-service vibe, and an outdoor bar that captures some of the best sunset views in South Walton. Kids can play in the sand or join in on the beach games while parents relax with a signature margarita.

Sunday brings a festive twist to the soundtrack as the Easter Bunny makes a special appearance. Families can head to North Beach Social for afternoon egg hunts and a photo booth before settling in for sets by Jeff Silvey and The Wildlife Specials. The weekend wraps up in classic South Walton fashion back at The Bay with the Sand Ole Opry, where Mike Whitty & Friends will provide the perfect sunset backdrop to close out the inaugural fest

Both locations are easily accessible at the southern foot of the Highway 331 bridge, offering plenty of space for the whole family to celebrate. Check the SoWal Events Calendar for more details as the festival approaches.

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